Courier in Hucknall, Nottinghamshire - CS Sameday Courier
I just thought I would give a bit of extra coverage to one of my regular members. Whilst I am now down in Newbury Berkshire I always have my home City of Nottingham close to heart.
If you require a reliable courier in the Nottinghamshire try giving CS Sameday a call the link above takes you to their profile but in essence they cover these courier services
Same Day Courier
Next Day Courier
European deliveries/collection
House removal service
Man and Van bespoke services
Thursday, 16 September 2010
Tuesday, 14 September 2010
Google and keywords
So Google has changed again in the way it delivers its searches. At the moment I am not a fan but hey it might grow on me. But again it does highlight again the importance of getting the use of keywords correct if your advertising your business via your own website.
You can do a search on all sorts of tips, guides and instructions on how to get this right for a website. However the wealth of information can be overwhelming but I recommending taking the time to get to grips with it. The time spent doing this and understanding how it all works will pay for itself time and time again.
For http://www.fetchitnow.co.uk/ it is important for us to make sure that our members get value for their money by making sure that potential customers find them when searching for courier services. For example do a quick google search for the term "Find a Courier" or "Book Courier Glasgow" or "Book Courier Durham" you should find that our website ranks on the first page of Google. Ok we are not first but we are ranked much higher than some of our competitors whos marketing spend is a few thousand times more than ours and charge considerably more to their customers than we do our members.
So those of you with a website get your keywords right along with the dialog and you should be ok. Ignore it and you will be come dispondent with the amount of people who visit your site and call you.
You can do a search on all sorts of tips, guides and instructions on how to get this right for a website. However the wealth of information can be overwhelming but I recommending taking the time to get to grips with it. The time spent doing this and understanding how it all works will pay for itself time and time again.
For http://www.fetchitnow.co.uk/ it is important for us to make sure that our members get value for their money by making sure that potential customers find them when searching for courier services. For example do a quick google search for the term "Find a Courier" or "Book Courier Glasgow" or "Book Courier Durham" you should find that our website ranks on the first page of Google. Ok we are not first but we are ranked much higher than some of our competitors whos marketing spend is a few thousand times more than ours and charge considerably more to their customers than we do our members.
So those of you with a website get your keywords right along with the dialog and you should be ok. Ignore it and you will be come dispondent with the amount of people who visit your site and call you.
Sunday, 5 September 2010
Customer services - The What NOT to do guide
Well I had hoped that this blog article would have been a geared towards "How to give good customer service" but in the last few minutes it appears that I shall start off with "How not to give good customer service".
In the current climate we all need to be very aware that a customer (large or small) is going to be paying you money for your service or product and is key to keeping your business afloat during these difficult times. So when you have a new potential customer you want to make sure that when they use your service or product that once complete they will come back time and time again. In essence a one off customer is good but a repeat customer is even better.
So here goes on what not to do:
1. Treat a customer with disrespect. There is nothing that will enrage a new customer (or even a current one if you’re brave enough to try and lose them) more than treating them as pond life!
2. Be rude. Don't assume that your customer knows the ins and outs of what you do. If they did they would not be coming to you at all!
3. Don't say one thing and then do something totally different. It will only cause hassle later down the line as I have just found out!
4. If you’re communicating by email make sure your 100% in what you are putting. Check and double check that your facts are correct because once you press send there is virtually nothing you can do to get it back.
5. With reference to point 4 don't be half hearted in your responses. If your email or correspondence leaves people making assumptions then it will just end in disaster.
Ok I suppose the five points above are biased towards what I have just had to endure but if you operate like this or you have staff that do from time to time you should really be asking yourself if you want the business from the customer.
Here is what you should try to do as a minimum.
1. Engage your customer on a more personal level. Whilst it is acceptable to address people Sir or Madam you will be surprised how much more relaxed a customer will be if you can get quickly onto first name bases. I would advise from the off to ask if this is ok and only a few minority of people will ever say no. I personally try to establish this very quickly as I can then gauge how to conduct the rest of the conversation. Also by doing so you make them comfortable that you’re treating them as an individual and not just a number!
2. Listen and pay attention. If you give your attention to your customer you can be surprised what kind of information you can to not only help you but increase your sales.
3. Take your time (well within reason anyway). This is especially important if you are dealing with the customer on the phone. Too many times a customer will switch off if you speak to quickly.
4. Take ownership. If you can comfortably deal with the customer with their enquiry then deal with it until the end. By doing so you build a stronger relationship which will come in useful for when you might have to be the bearer of bad news.
5. If you are to be the bearer of bad news is up front and honest about it. Ok this can be a very bitter pill to swallow but none the less get it done quickly.
Doing customer services correctly need not be rocket science nor expensive to deploy however we all see time and time again where it falls through for the simplest of reasons and the damage it can cause.
Finally. As mentioned above I did start the blog about how not to give good customer service. However whilst typing this I have received an apologetic email.
In the current climate we all need to be very aware that a customer (large or small) is going to be paying you money for your service or product and is key to keeping your business afloat during these difficult times. So when you have a new potential customer you want to make sure that when they use your service or product that once complete they will come back time and time again. In essence a one off customer is good but a repeat customer is even better.
So here goes on what not to do:
1. Treat a customer with disrespect. There is nothing that will enrage a new customer (or even a current one if you’re brave enough to try and lose them) more than treating them as pond life!
2. Be rude. Don't assume that your customer knows the ins and outs of what you do. If they did they would not be coming to you at all!
3. Don't say one thing and then do something totally different. It will only cause hassle later down the line as I have just found out!
4. If you’re communicating by email make sure your 100% in what you are putting. Check and double check that your facts are correct because once you press send there is virtually nothing you can do to get it back.
5. With reference to point 4 don't be half hearted in your responses. If your email or correspondence leaves people making assumptions then it will just end in disaster.
Ok I suppose the five points above are biased towards what I have just had to endure but if you operate like this or you have staff that do from time to time you should really be asking yourself if you want the business from the customer.
Here is what you should try to do as a minimum.
1. Engage your customer on a more personal level. Whilst it is acceptable to address people Sir or Madam you will be surprised how much more relaxed a customer will be if you can get quickly onto first name bases. I would advise from the off to ask if this is ok and only a few minority of people will ever say no. I personally try to establish this very quickly as I can then gauge how to conduct the rest of the conversation. Also by doing so you make them comfortable that you’re treating them as an individual and not just a number!
2. Listen and pay attention. If you give your attention to your customer you can be surprised what kind of information you can to not only help you but increase your sales.
3. Take your time (well within reason anyway). This is especially important if you are dealing with the customer on the phone. Too many times a customer will switch off if you speak to quickly.
4. Take ownership. If you can comfortably deal with the customer with their enquiry then deal with it until the end. By doing so you build a stronger relationship which will come in useful for when you might have to be the bearer of bad news.
5. If you are to be the bearer of bad news is up front and honest about it. Ok this can be a very bitter pill to swallow but none the less get it done quickly.
Doing customer services correctly need not be rocket science nor expensive to deploy however we all see time and time again where it falls through for the simplest of reasons and the damage it can cause.
Finally. As mentioned above I did start the blog about how not to give good customer service. However whilst typing this I have received an apologetic email.
Saturday, 4 September 2010
First Blog at Fetch It Now
So the first blog post and what to type?
One thing I am getting to grips with is the whole internet marketing using social media. Whilst the good old days of advertising in the local Yellow Pages, flyers and the odd cold call can still bear fruit but more and more businesses are turning to internet marketing to increase their sales.
With the rapid expanse of Twitter, Facebook, Linkedin and many others the ability to interact with customers is getting easier.For example www.fetchitnow.co.uk allows couriers throughout the UK to log in to the site to check for job which is simple enough but we also wrote a bit of code to allow each log in to broadcast to Twitter, Linkedin and Facebook groups that they are ready to take on Sameday courier work with their details. It is a simple but very effective way of advertising their business to the masses in one simple move.
So what would be next for internet marketing? Well it could be that we see a surge in interactive reviews of services via your iPhone, iPad or Smartphone. Walking down the highstreet your "search histroy" and "social profiling" would already know what could be of interest to you. So how about the shop 20 yards from you broadcasting that "special offer" that would be direct to you? The basics are already there, GPS enabled devices could pinpoint your location and linked to your "social profiling" it could prove very lurcative to anyone who could devise such an application? Hmm theres a thought!
Obviously there are those who are pro and against the surge in internet marketing but I think that everyone has their own choice. But for a business.... well I should embrace it now before your competitors do!
One thing I am getting to grips with is the whole internet marketing using social media. Whilst the good old days of advertising in the local Yellow Pages, flyers and the odd cold call can still bear fruit but more and more businesses are turning to internet marketing to increase their sales.
With the rapid expanse of Twitter, Facebook, Linkedin and many others the ability to interact with customers is getting easier.For example www.fetchitnow.co.uk allows couriers throughout the UK to log in to the site to check for job which is simple enough but we also wrote a bit of code to allow each log in to broadcast to Twitter, Linkedin and Facebook groups that they are ready to take on Sameday courier work with their details. It is a simple but very effective way of advertising their business to the masses in one simple move.
So what would be next for internet marketing? Well it could be that we see a surge in interactive reviews of services via your iPhone, iPad or Smartphone. Walking down the highstreet your "search histroy" and "social profiling" would already know what could be of interest to you. So how about the shop 20 yards from you broadcasting that "special offer" that would be direct to you? The basics are already there, GPS enabled devices could pinpoint your location and linked to your "social profiling" it could prove very lurcative to anyone who could devise such an application? Hmm theres a thought!
Obviously there are those who are pro and against the surge in internet marketing but I think that everyone has their own choice. But for a business.... well I should embrace it now before your competitors do!
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