So the first blog post and what to type?
One thing I am getting to grips with is the whole internet marketing using social media. Whilst the good old days of advertising in the local Yellow Pages, flyers and the odd cold call can still bear fruit but more and more businesses are turning to internet marketing to increase their sales.
With the rapid expanse of Twitter, Facebook, Linkedin and many others the ability to interact with customers is getting easier.For example www.fetchitnow.co.uk allows couriers throughout the UK to log in to the site to check for job which is simple enough but we also wrote a bit of code to allow each log in to broadcast to Twitter, Linkedin and Facebook groups that they are ready to take on Sameday courier work with their details. It is a simple but very effective way of advertising their business to the masses in one simple move.
So what would be next for internet marketing? Well it could be that we see a surge in interactive reviews of services via your iPhone, iPad or Smartphone. Walking down the highstreet your "search histroy" and "social profiling" would already know what could be of interest to you. So how about the shop 20 yards from you broadcasting that "special offer" that would be direct to you? The basics are already there, GPS enabled devices could pinpoint your location and linked to your "social profiling" it could prove very lurcative to anyone who could devise such an application? Hmm theres a thought!
Obviously there are those who are pro and against the surge in internet marketing but I think that everyone has their own choice. But for a business.... well I should embrace it now before your competitors do!
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